Top 3 sources of dopamine and energy for a productive business autumn

To mark the start of the new business season on September 1st, the Make Sense team asked Anna Butorina, Head of B2B Marketing at LENTA Group to share her advice on how to kick off the autumn business season with energy and inspiration.

Autumn conferences and networking events are a tremendous source of dopamine for our entire team. Live communication with like-minded professionals, exchanging case studies, and exploring new trends provide a boost of fresh ideas for months to come. The feeling of being part of a larger community and learning from peers' experiences fuels us to perform at our best.

Knowing that our work at "Lenta PRO" genuinely helps businesses grow prevents our team from falling into an "autumn slump." On the contrary, in September, we set ambitious targets for the fourth quarter, actively develop new challenges, and prepare for the busy holiday season. There's nothing more rewarding than looking back at the end of the year and realizing all the significant and exciting projects we've successfully delivered.

Our golden rule: to generate powerful ideas, you must allow yourself to reboot. On weekends, we make a conscious effort to disconnect completely from work chats and news, dedicating time to family, hobbies, or simply relaxing with a good book. Trust us: after such a reset, you return on Monday with a clear mind and renewed energy.